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Spark AI

Solutions for Teams

Unblock any team with the self-service tool that’s fast, easy and fun. Mixpanel creates a central source of truth so your teams can always find answers they trust.
Product Teams
Product Teams
Marketing Teams
Marketing Teams
Engineering Teams
Engineering Teams
Data Teams
Data Teams
Founders
Founders
Analytics for

Product Teams

Fast-track your product growth with key insights. Identify what’s working and what’s not in your launches and experiments. Make data-informed decisions about the next steps.
Product Teams
Explore a demo dataset
Explore a demo dataset
Click here to explore a full demo of Mixpanel. If you make a Board and like it, you can move it into your own project and add your own data.
Dig into our guide
Dig into our guide
The Guide to Product Analytics answers all your product analytics questions. Learn about your users and how to scale your product.
Learn about engagement
Learn about engagement
Engagement is a vital indicator of product health. Learn how to track and leverage it in our Engagement Primer.
Learn about growth
Learn about growth
Growth is key to understanding a product’s trajectory. Learn how to track and leverage it in our Growth Primer.
Learn about retention
Learn about retention
Retention is a strong indicator of product-market fit. Learn how to track it in our Retention Primer.
Analytics for

Marketing Teams

Analyze the full user journey with easy-to-use analytics. Drive ROI by improving user acquisition and optimizing marketing impact on product growth.
Marketing Teams
Measure your impact
Measure your impact
Measure end-to-end user journey metrics to understand the full impact of your marketing investments.
Migrate from GA4
Migrate from GA4
It’s simple to switch and start benefiting from deeper analysis, power, data governance, and collaboration tools.
Find effective touchpoints
Find effective touchpoints
Optimize your marketing spend by learning the most influential steps along the journey to conversion.
Campaign performance metrics
Campaign performance metrics
Analyze your marketing performance to understand which channels or campaigns deliver the most return to your marketing budget.
Analytics for

Engineering Teams

Make data your superpower. Boost your efficiency and drive product growth by monitoring the outcomes of your tests and launches, all in one place.
Engineering Teams
Explore a demo dataset
Explore a demo dataset
Click here to explore a full demo of Mixpanel. If you make a Board and like it, you can move it into your own project and add your own data.
Flexible implementation
Flexible implementation
Integrate with data platforms like BigQuery, Snowflake, Segment, and Rudderstack so your team can get started quickly.
Join natively
Join natively
Enrich events with context about users, accounts, products, or content -- without the hassle of re-tracking.
North star metrics
North star metrics
Learn more about north star metrics and how they can drive alignment, transparency, and customer focus in your org.
Analytics for

Data Teams

Help teams help themselves to data. Spend less time writing SQL or answering tickets, and more time strategically digging into the data.
Data Teams
Explore a demo dataset
Explore a demo dataset
Click here to explore a full demo of Mixpanel. If you make a Board and like it, you can move it into your own project and add your own data.
Become an expert
Become an expert
No code is needed to implement data from your warehouse. Democratize self-serve analysis on trusted data, without breaking the bank.
Seamless collaboration
Seamless collaboration
Data democratization can radically change how product and analytics teams collaborate. Learn more from Asaf Lev Ari, Product Analytics Team Leader, AT&T.
What makes a good product analyst?
What makes a good product analyst?
Learn what it takes to be a great product analyst. Mo Bhasin, Ex-Google Product Analytics Manager, discusses more in our blog.
Analytics for

Founders

Find product-market fit faster and accelerate growth. Combine powerful analysis with visualizations to create a clear, compelling story for stakeholders and investors.
Founders
Explore a demo dataset
Explore a demo dataset
Click here to explore a full demo of Mixpanel. If you make a Board and like it, you can move it into your own project and add your own data.
Learn about product analytics
Learn about product analytics
The Guide to Product Analytics is our answer to all your product analytics questions. Learn about your users and scaling your product.
Pitching investors
Pitching investors
Learn what investors want to see in your product so you can start crafting your powerful, data-driven story.
Apply to our startup program
Apply to our startup program
Eligible startups get their first year free on the Mixpanel Growth or Enterprise plans. All the power you need to get going on Mixpanel.
North star metrics
North star metrics
Learn more about north star metrics and how they can drive alignment, transparency, and customer focus in your org.
Unlock truth for everyone