Experiments
Test and ship at the speed you code, with experiments and feature flags made for how you build with AI.


“Before Mixpanel, we were relying on assumptions. Now, anyone can run experiments and contribute to our product development. We have the data to back every decision we make.”
Igor Costa
Product Manager
“We’ve made Mixpanel Experimentation a key part of our regular Experiments review meeting. We now have a dashboard that is simple to set up for each experiment, that is fast and trusted by everyone. And what really made it work for us was being able to reuse saved metrics and sync our backend data with Warehouse Connectors.”
Guillaume Lebleu
Head of Product

“We can now release a feature, hypothesize its impact, and measure results immediately. Being able to do that without having to leave the tool that already has all of our data, all of our core analytics, and all of our reports just made sense.”
Matthew Corley
Head of Engineering
See how it works
Take a tour of Experiments to learn how you can run and analyze experiment in Mixpanel.

Set up in minutes
Define metrics, set variants, and launch with full control over duration and sample size.

Target the right people
Deploy with Mixpanel or third-party flags, then target by cohort and guard against variant jumping.
Experimentation Integrations
Integrate your feature flagging and use Mixpanel for clearer, deeper analysis on what to ship and why.






