Trusted by the world’s most innovative gaming companies
When you can’t see the full picture, you can’t play to win
You’re sitting on a treasure trove of player data—but can your team actually use it?
Product launches, live ops, and feature drops all move fast. If your data can’t keep up, you miss the moment.
Every second counts in gaming. But understanding what’s working (and what’s not) shouldn’t take hours.
Turn player behavior into your competitive edge
Player acquisition and retention
Track attribution across marketing channels and identify patterns that convert casual players into loyal fans.
Game performance optimization
Monitor game stability, feature adoption, and player progression paths to ensure seamless experiences that keep players coming back.
Monetization strategy
Understand which features, levels, and in-game items drive the highest engagement and revenue across different player segments.
Self-serve analytics
Give your product, marketing, and development teams direct access to insights without constant engineering support.
We use Mixpanel as our go-to solution for almost everything. It’s powerful and gets results fast. It’s a solution that’s used heavily across different functions, even for those that aren’t data-literate.Shaked Popovich, Vice President of Game Economy and Analysis at Superplay