Decoding Player Behavior
Learn how web & mobile gaming leaders can drive growth with self-serve analytics
Discover how gaming industry leaders drive long-term growth
Success in the gaming industry hinges on a deep, data-driven understanding of player behavior, as traditional metrics provide only a superficial view.
In our new ebook, Decoding Player Behavior: How web & mobile gaming leaders can drive growth with self-serve analytics,” Mixpanel’s gaming lead, Gidi Eigenstein chats with web and mobile gaming executives to uncover how they continually improve their game experience and drive success.
- The 3 key trends shaping the industry
- More significant metrics to track (not DAU/MAU or installs)
- Key factors to consider in the “build vs. buy” analytics decision
- Why relying on BI tools is inadequate for long-term growth
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