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engagement

Why do people open emails?
Data Jul 12 2016
Why do people open emails?

A look at 85,637 email subject lines, 1.7 billion sends, and 232 million opens.

Statsbot, Mixpanel, & Slack: The trifecta of workplace productivity
Product Jun 7 2016
Statsbot, Mixpanel, & Slack: The trifecta of workplace productivity

Statsbot, the bot company that made a Slack bot for Mixpanel, cuts down on the ad hoc queries and helps people be more productive. But Statsbot isn’t just making Mixpanel users’ lives easier – it’s also a leading example of how bots-for-businesses will become as common as wearing hoodies to work.

Magic numbers are an illusion
Growth May 24 2016
Magic numbers are an illusion

Everyone wants to find a number like Facebook's “seven friends in 10 days.” But if you go digging into your data looking for magic, you probably aren’t going to see it. That’s because magic numbers are an illusion. And that’s okay.

Hinge’s “good churn” connects 50,000 dates a week, and more unlikely startup lessons
Growth Mar 23 2016
Hinge’s “good churn” connects 50,000 dates a week, and more unlikely startup lessons

Hinge, the popular dating app, has capitalized on their churn rates to not only connect 50,000 dates a week, but also build a product people love.

We’re in a Bot Gold Rush. Kik tells you how to strike it rich.
Product Mar 9 2016
We’re in a Bot Gold Rush. Kik tells you how to strike it rich.

Kik shares three rules of thumb for product managers and developers venturing into the world of bots, so your app has the best chance of striking it rich.

In a bear market, the must-have feature is a stellar reputation
Growth Feb 23 2016
In a bear market, the must-have feature is a stellar reputation

Regardless of market turbulence, the stickiest products are the ones that take reputation as seriously as acquisition and revenue.

Pushing value, not spam
Product Feb 18 2016
Pushing value, not spam

Email is awful. And if we’re not careful, we’re going to ruin push like we did email. Here's how to we can make push better.

So you want to be a product manager? Make yourself the product.
Product Feb 10 2016
So you want to be a product manager? Make yourself the product.

Founder and CEO of Product School, Carlos Gonzalez de Villaumbrosia shares the fundamental rubric for next-generation product managers.


How Breather built a network of spaces and succeeded where so many startups fail
Growth Jan 20 2016
How Breather built a network of spaces and succeeded where so many startups fail

Breather is one of the more impossible-sounding startups cracking this supply side code to create traction and growth.


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