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Product Foundations

Without user research, product teams can’t distinguish mediocre ideas from great ones

Photo courtesy of WOCinTech Chat “The best ideas look initially like bad ideas” became the startup scene’s version of a proverb after Paul Graham wrote about how he identified billion-dollar startups at Y Combinator. Since its release in 2012, it has inspired …

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Product & Growth Tips

The difference between product analytics and marketing analytics—and why you need both

Inside Mixpanel

Introducing the Mixpanel Modeling Layer: data superpowers for product teams

Product & Growth Tips

Identifying Growth KPIs that are leading indicators of product success

Inside Mixpanel

12 things you [probably] didn’t know you could do with Mixpanel

Product & Growth Tips

The difference between BI and product analytics – and why you need both

Inside Mixpanel

Introducing the Mixpanel Collective Technology Partner Program

Product Foundations

Avoiding data fallacies and biases: Simpson’s paradox and the importance of segmenting data

Product Analytics

Collection, analysis, action: A beginner’s guide to the product stack