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Why we decided to retire our most popular report

Mixpanel Updates  / Product Updates Jan 14 2019

Why we decided to retire our most popular report

Today, Mixpanel says goodbye to Segmentation. Segmentation has been our most heavily used report since its release in late 2011, and until recently, it was the report that greeted users when they logged in. It answered literally millions (35.3 million, . . .

Did Apple bring the iPhone magic back with the X?

Trends Nov 9 2017

Did Apple bring the iPhone magic back with the X?

Reports suggest iPhone fangirls and boys are going strong – forming lines at Apple stores around the country and staying up until the wee hours of the morning to secure a pre-order online. But what do the numbers say? Are they . . .

What it takes for users to form habits and other insights from SaaS product experts

Trends Oct 31 2017

What it takes for users to form habits and other insights from SaaS product experts

If a SaaS product is a house (it’s not literally, this is a metaphor), then usage and retention are the foundation — a necessary, but insufficient base upon which a successful product can be built. Are enough people using your . . .

We analyzed 50 billion data points from 1.3 billion users – here’s what we found

Trends Oct 19 2017

We analyzed 50 billion data points from 1.3 billion users – here’s what we found

The 2017 Product Benchmarks Report comes out today. In it, you can find industry-by-industry benchmarks that will show how average and elite mobile apps perform in key areas of product health such as usage, engagement, and retention. In this sneak . . .

2017 Mixpanel Product Benchmarks Report Sneak Peek

Trends Oct 12 2017

2017 Mixpanel Product Benchmarks Report Sneak Peek

The 2017 Product Benchmarks Report comes out very soon. In it, you can find industry-by-industry benchmarks that will show how average and elite mobile apps perform in key areas of product health such as usage, retention, and conversion. In this . . .

What developers and product need to know about iOS 11

Customer Stories  / Trends Sep 13 2017

What developers and product need to know about iOS 11

Yesterday, millions tuned in to watch the Tim Cook’s keynote presentation – or rumor confirmation – of Apple’s latest updates. As expected, the latest iPhone release(s) stole the show. But app developers had reason to pay attention to iOS 11 . . .

New eBook: The Mixpanel iOS 10 Report

Data  / Trends Oct 12 2016

New eBook: The Mixpanel iOS 10 Report

Get The Signal's new eBook to find out what iOS 10 means for product teams. With exclusive insights from Benedict Evans, Connie Chan, and other tech luminaries.


Andrew Chen on building systems of growth

Innovators Sep 30 2016

Andrew Chen on building systems of growth

When you finally get the chance to shake Andrew Chen’s hand, it’s thrilling to learn that he’s not just the friendly Twitter account curating the best insights in tech. Putting a face to the handle is a great reminder that . . .

East Meets West Gaming: Is iOS 10 following in WeChat’s footsteps?

Trends Sep 8 2016

East Meets West Gaming: Is iOS 10 following in WeChat’s footsteps?

Tencent and Apple exemplify the interconnected and evolving roles Western and Eastern mobile gaming companies often have in the global industry.

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