CCPA Readiness Program
The California Consumer Privacy Act, or CCPA, extends California consumers’ privacy rights by giving those consumers more control over their personal information.
The CCPA takes effect on January 1, 2020, and Mixpanel is on it.
Mixpanel enables your business to meet the CCPA’s requirements.
PROTECTING YOUR DATA
Mixpanel does not and will not buy or sell personal information. Our business is built on providing world-class insights into your data; not on re-selling or enriching that data.
PROVIDING NEW RIGHTS & REQUESTS
The CCPA gives California consumers new rights over their personal information. This includes the right to access personal information, the right to have personal information deleted, and the right to control the sale of personal information to third parties.
MEETING CCPA REQUIREMENTS FOR CONSUMERS
Mixpanel’s API integrations allow you to meet consumers’ requests for access. Using our APIs, you can delete personal information, understand the categories of data collected, and get copies of the data Mixpanel has processed on your behalf.
HELPING YOU MEET YOUR COMPLIANCE OBLIGATIONS
Mixpanel is prepared and able to help you meet your CCPA compliance obligations. When you use Mixpanel to collect or process personal information, Mixpanel acts as a “service provider” and is prepared to sign a contractual addendum that cements our role.
Mixpanel is Built for Privacy and Security
Mixpanel’s platform and interface were built with privacy and security in mind.
OPTION TO OPT-IN OR OUT
Mixpanel’s opt-in/opt-out features allow you to meet your privacy obligations by not tracking or collecting information from users who have opted out of tracking or collection.
CUSTOM DATA COLLECTION
Mixpanel’s implementation features allow you to customize the data you collect from your users so you can limit the amount of personal information you collect (or not collect any at all).
Mixpanel applies cryptographic controls across its platform to protect personal information. Mixpanel encrypts data it collects both in transit and at rest using strong encryption algorithms.