To stay ahead of your competition, you’re continually refining your products and adding new options. By offering new solutions to your customers, your company can add value to retain current users and entice new customers away from other SaaS platforms. Creating …
With an estimated 83 million people who still lack access to formal financial services, Indonesia has one of the largest …
Best-of-breed product analytics solutions like Mixpanel are extremely valuable in that they do the best job at revealing how your …
Imagine you run a lemonade stand. You meticulously track how many people purchase from your stand each week, because that’s …
Elad Gil spends a lot of time thinking about what makes SaaS companies work well. We sat down with the …
Table of ContentsThe problem with defining product-market fitIn search of quantitative indicators of product-market fit6 things about measuring product-market fit1. …
Why do smart product teams often build products with mediocre or no impact? Often, the answer is found in the discipline …
If you’ve ever sampled a perfume before buying the bottle, taken a car for a test drive before signing the …
Is your business growing at a healthy rate? Conversion analysis holds a big part of the answer. By studying how …
“Going product-led” has emerged as a super popular growth strategy across many industries. Despite its booming popularity, the principles of …
Product intelligence is the process of gathering, analyzing, and acting on data about how people use your product. The process …
Ad networks like Google and Facebook are just as byzantine as they are powerful. And paid marketers are often at …
At Google, we're of the mind that the growth process starts and ends with analytics. We’re big believers in using innovation …
MAU, or Mobile Apps Unlocked, is a gathering of 2,500+ leaders from top mobile brands around the world that takes …
I’m Fatih Koca, Director of Analytics Strategy at Mixpanel. I’m responsible for supporting our customers in developing their analytics strategies …
Digital Authority Partners helps leading healthcare organizations implement an analytics-driven culture and lends their thoughts on the metrics you should …
Understanding how people use your product begins with tracking their actions It all starts with a single user taking a simple …
Churn analytics is the process of measuring the rate at which customers quit the product, site, or service. It answers …
