When it comes to the four pillars of product analytics maturity, collaboration is the part we on Mixpanel's Customer Success team are asked about the most: "How can we improve our collaboration?" "How do we improve data sharing between teams?" …
Annotations in Mixpanel offer context about time; they are “comments” within your project’s timeline and add helpful hints for all …
When you’re in the early stages of launching a new app, you’ve already got an enormous number of challenges with …
As a product manager, it can be a natural impulse to implement product analytics tracking on each new feature or …
If you want to leverage data to generate great insights about how customers are using your product, getting that data …
Machine learning and artificial intelligence have seen an explosion of real-world applications in the last decade. Applications such as targeting …
After 10 years of working alongside product teams, we've found the most successful teams are constantly—and collectively—questioning their assumptions, iterating, …
As Community Manager at Mixpanel, I get to engage with Mixpanel users on a daily basis. Honestly, it’s the best. From …
Good product teams know their users inside and out. They understand how they use their product, how long they stay, …
Good products get their messaging out to users on things like available features and how to access them. But the …
Build vs. buy is one of those “evergreen” debates. When building a data stack and figuring out its respective components, …
In 2009, when Mixpanel was founded, the world was in a period of uncertainty and still facing the Great Recession. …
Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should …
Promo is a leading video creation platform for small and medium-sized businesses. Yariv Azatchi is the chief technology officer at …
SwiftUI is groundbreaking in its capacity for enabling well-architected, concisely defined, and highly readable UI code. So the last thing we …
Healthcare brands that practice A/B testing and personalization are 5x more likely to report faster growth than those that do …
You can spend all the time in the world devising a thoughtful, nuanced analytics strategy for your product analytics, but …
As a product leader at Mixpanel, I can go on and on about the value of using product analytics in …
Experimentation is a huge part of getting your product right, whether it's trying out a new feature or potential tweaks …
