WHAT CUSTOMERS SAY
“Using Mixpanel to instrument new workflows, we’ve made significant improvements to multiple user flows. In one instance, we ended up doubling the conversion of new users to first-time bill payers.”

Director   Product Management, Intuit

ANALYTICS FOR EVERY MILE OF YOUR ROADMAP

Where is the most value in your product suite?

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Deep understanding of your customers

Improve the customer experience by understanding how they engage. Collect data from across a user’s digital journey and integrate external datasets, like call center analytics, to create a holistic view.

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Instant answers

Quickly identify which features drive the most engagement and revenue. With customizable reports for retention, segmentation, and funnels, answering even your most complex questions is simple.

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Automatic customer insights

Detect and take advantage of changes in customer behavior using integrated machine learning and data science tools that flag anomalies for you.

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Intelligent action

Personalize notifications and A/B tests based on how customers interact with your app and website. Use deep user behavior data to fuel your marketing and analytics product suite for further testing, customization, and automation.