USER ANALYTICS FOR FINANCIAL SERVICES
How will you build customer loyalty?
Convert customers to digital and reduce overhead
Create a world-class digital experience to increase online transactions and reduce servicing costs. Unite data from all customer touchpoints to identify where you can rely more heavily on digital.
Upsell and cross-sell existing customers
Identify which customers are likely to upgrade or adopt new services based on transaction volume, balance, and other behavioral and account characteristics. Then, trigger an offer when specific conditions are met.
Director Product Management, Intuit
Where is the most value in your product suite?
Deep understanding of your customers
Improve the customer experience by understanding how they engage. Collect data from across a user’s digital journey and integrate external datasets, like call center analytics, to create a holistic view.
Quickly identify which features drive the most engagement and revenue. With customizable reports for retention, segmentation, and funnels, answering even your most complex questions is simple.
Automatic customer insights
Detect and take advantage of changes in customer behavior using integrated machine learning and data science tools that flag anomalies for you.
Personalize notifications and A/B tests based on how customers interact with your app and website. Use deep user behavior data to fuel your marketing and analytics product suite for further testing, customization, and automation.
Companies like yours are acting now on user insights to grow their business and empower their teams to be data-driven every day. Let us show you what Mixpanel can do for you.