User analytics for Finance and insurance

Gain customer loyalty

4 of the top 10 Fortune 500 banks use Mixpanel. Finance companies see a:

  • 31%avg
    increase in engagement
  • 44%avg
    increase in account creation
  • 28%avg
    increase in digital retention & loyalty
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Get instant alerts

A sudden spike or dip in activity can signal something is wrong. If your metrics change unexpectedly, Mixpanel will automatically alert you so you can solve the problem right away.

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Upsell to the right customers

Identify the behaviors, like requesting a quote or opening an email, that mean a customer is ready for an upgrade. Promote those behaviors throughout your product to nurture more users.

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Send timely messages

Once you’ve identified customers ready to upgrade, promote behaviors throughout your product to nurture more users and target primed customers with timely messages. Once sent, see how the messages performed.

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Improve the user experience

See which behaviors, like a declining balance or an increase in support tickets, typically lead to customers downgrading or canceling their accounts. Then address those issues head-on by A/B testing new features or parts of the user experience to keep customers around.

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Track metrics anywhere

See how your latest metrics are performing, even on the go. With the Mixpanel mobile app, you can set up your own dashboard and access all the analytics you need, any time.

500% increase in new policyholders
Mixpanel saves every product manager, at a minimum, half a day’s work, every week. And with Anomaly Detection, the most important user priorities surface to us instantly. Gil Sadis, Head of Product logo-i-lemonade-bw
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$300k saved annually
We use Mixpanel to understand our products, so we can raise our standards, and continuously impress and serve the businesses who use our mobile systems. Frank Stanton, VP of User Experience usbank-logo
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Your product’s future could be hiding in your data

Better understand your users with Mixpanel.