All companies produce some kind of content, whether that’s in the form of a blog, videos, or social media posts—but what are most of them really getting out of these efforts? Some teams might be happy with just earning organic website …
Mixpanel is an analytics company, so I don’t have to tell you that we highly value using analytics to make …
This is Camera On, where digital builders call in to show us their workspaces and the stuff in them that …
It only takes 5 minutes to get started with Mixpanel. We think that's important because onboarding a new analytics tool …
Believe it or not, rolling out a new product can be a lot trickier for B2B companies. And there are …
The banking and finance industries have seen a lot of disruption in the last 15 years that’s brought financial services …
If you’re a data world denizen, you’ve probably come across Benn Stancil’s newsletter. And it definitely made you think when …
Onboarding new users is one of the biggest challenges a technical product faces. This is doubly true when a portion …
What if I told you that most seed-stage startups—even those at the forefront of AI—are way behind on analytics? The reason …
Since launching over a decade ago, Mixpanel has been a great solution for analyzing digital product usage. The best, we’d …
You have to know your customers well to run a successful ecommerce product or business. Take it from us: We’ve …
We’re always working on making it easier to get started with Mixpanel. But still, it can be hard to know …
If brands of the past were static, today's brands are treated as living beings. That means we're judged and measured …
Companies change as they grow, and that’s no different for us. Today, we’re launching our new brand. And it’s a …
Mixpanel’s core value has always been to unlock growth for digital products and the companies behind them. The way we …
In the digital, remote-first world we’re all working in today, IRL time with colleagues and partners has become precious. In …
Today’s rising borrowing costs and dipping public markets are putting a squeeze on startup fundraising. In October 2022, Crunchbase reported …
When a company reaches hyper-growth mode, it’s worth taking a look at how it got there. In many cases, businesses …
